SeoPapers - article infoUSA and MerchantCircle Partner

Omaha, Nebraska - (Cheap Web Hosting Directory) - October 9, 2008 - Search development firm, infoUSA, will power MerchantCircle's new Local Directory Submission (LDS) Service, to improve local business data accuracy and distribution.

Jim DeRouchey, President, infoUSA License Division noted, ''Partnering with MerchantCircle provides local businesses the opportunity for one-stop distribution of their locations to the marketplace. Local businesses are the most challenging businesses to find and verify. With infoUSA and MerchantCircle's collaboration, regardless of the size, these businesses are incorporated in the infoUSA database and distributed broadly. The partnership emphasizes infoUSA's commitment to providing the highest quality data for our partners in the local search, navigation and mobile space.''

infoGROUP provides proprietary business and consumer databases, local business listings for directories, Points of Interest (POI) for navigation systems, sales leads, direct marketing, email marketing and global information, today announced a partnership with MerchantCircle, the largest online network of local business owners in the nation, to distribute MerchantCircle's local business information across the internet.

MerchantCircle's Local Directory Submission (LDS) service provides local merchants the opportunity to add and update their business information across all major search engines, mobile devices and navigation systems. infoUSA will standardize and verify local business information for accuracy, then incorporate that information into the most current installment of the infoUSA database. As a result, this data will be distributed to key infoUSA partners. The leading 5 search engines in the U.S. rely on infoUSA's data to power their local search and directory offerings and 90% of vehicles with navigation systems on the road today use infoUSA Point of Interest (POI) data.

Darren Waddell, Vice President of Marketing remarked, ''Our 615,000 local business members rely on MerchantCircle to attract customers online. Partnering with infoUSA ensures that our members will be accurately represented when consumers look for local businesses across all major search engines and new channels like in-car navigation and mobile search.''

infoUSA is a provider of proprietary business databases to the local search and navigation industries. For more information, please contact Jim DeRouchey, President, infoUSA License Division, at 402-537-7915.

Founded in 2005, MerchantCircle is the largest online network of local business owners in the nation, combining social networking features with a customizable web listing that allows local merchants to attract new customers. More than 15 million MerchantCircle business listings across the country are easily accessed on major search engines.

Currently, over 615,000 merchants on the MerchantCircle network upload pictures, blog, create coupons and newsletters, and connect with other merchants. In addition to its free services, MerchantCircle offers a portfolio of online advertising services including Search Engine Marketing, Website Directory Submission, Web Content Creation, and Business Verification. MerchantCircle has attracted thousands of paying customers since launching a suite of advertising services in December.

MerchantCircle is located on Main St. in downtown Los Altos, Calif., and is funded by Rustic Canyon Partners, Scale Venture Partners, Disney's Steamboat Ventures, and IAC.

infoGROUP, founded in 1972, is the leading provider of business and consumer databases for sales leads and mailing lists, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoGROUP has the most comprehensive data in the industry, and is the only company to own 12 proprietary databases under one roof. The info GROUP database powers the directory services of the top Internet traffic-generating sites. Nearly 4 million customers use infoGROUP's products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoGROUP headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500.

For more Learn more at www.MerchantCircle.com.

To know more about Sales Leads, please visit: www.infoGROUP.com.

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