Pay-Per-Click Search Advertising Comes First by Dan Grossman 10/13/04
Pay-per-click search advertising is the foundation of most online advertising plans, delivering the most precise targeting and the furthest reach for the lowest cost. more...
Pay Per Click Advertising by Michael Rasmussen 8/28/04
There are several ways to go about attracting traffic to your web site; Pay-Per-Click is one of the options. more...
PPI vs. PPC by Kevin Kantola 8/22/04
Pay-per-inclusion (PPI) differs vastly from Pay-per-click (PPC) search engines and directories. more...